Monday, March 2, 2015

Adventurous viewing figures when Northug pressure – Avisa Nordland

NRK experienced soaring viewership when Petter Northug took gold medal at femmila Sunday. Almost two million Norwegians followed the run (1.982 million).

– Far above what we might expect, says NRK sports editor Rune Haug told Aftenposten.

He is more than happy with the overall World Cup numbers:

– On a competition day last week we had a market share of 92 percent. There are probably only Norway and North Korea that operates with such figures when it comes to market share.

Still VM – match between Norway and Mexico in football from 1994 all-time most watched NRK – program.

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